Privacy Policy

Effective Date: August 16, 2026

Your Second Act™ respects your privacy.

This Privacy Policy explains how information may be collected, used, stored, and shared when you visit YourSecondAct.ai, use the Second Act Idea Finder, register for the Free Introductory Course, purchase digital products, contact us, subscribe to communications, or otherwise interact with Your Second Act™.

Your Second Act™ is operated by Sunflower Creatives (“we,” “us,” or “our”).

1. Information We Collect

The information we collect depends on how you interact with the website.

Information You Provide

We may collect information such as:

  • your name;
  • email address;
  • billing information;
  • mailing address when relevant;
  • account information;
  • information submitted through forms;
  • customer-support communications;
  • product purchases;
  • course registrations;
  • email preferences; and
  • other information you voluntarily provide.

Second Act Idea Finder Information

When you use the Second Act Idea Finder, we may collect responses concerning topics such as:

  • career and life experience;
  • skills;
  • interests;
  • work preferences;
  • goals;
  • strengths;
  • preferred ways of helping others;
  • business interests; and
  • other responses you voluntarily provide.

We use this information to operate the Idea Finder, generate relevant results, improve our resources, and, where applicable, continue the Your Second Act™ customer journey.

Please do not submit Social Security numbers, financial-account credentials, detailed medical information, government identification numbers, or other highly sensitive personal information through the Idea Finder or general website forms.

2. Purchase and Transaction Information

When you purchase a digital product, we may collect information associated with the transaction, such as:

  • your name;
  • email address;
  • billing details;
  • products purchased;
  • transaction date;
  • transaction amount; and
  • order status.

Payment-card information is generally handled by third-party payment processors.

We do not intentionally store complete payment-card numbers or security codes on our own website servers.

3. Information Collected Automatically

When you visit the website, certain technical information may be collected automatically, including:

  • IP address;
  • browser type;
  • device type;
  • operating system;
  • referring website;
  • pages visited;
  • dates and times of visits;
  • approximate location derived from an IP address;
  • interactions with website features; and
  • cookie or similar technology identifiers.

This information may be used for website operation, security, analytics, performance measurement, advertising measurement, and improvement.

4. Cookies and Similar Technologies

YourSecondAct.ai may use cookies and similar technologies to:

  • keep the website functioning;
  • remember preferences;
  • understand website usage;
  • measure website performance;
  • support checkout functionality;
  • understand marketing effectiveness; and
  • support advertising campaigns.

Some cookies may be placed by third-party service providers.

Where required by applicable law, we will provide appropriate choices regarding non-essential cookies or similar technologies.

You may also control certain cookies through your browser settings, although disabling some cookies may affect website functionality.

5. How We Use Information

We may use personal information to:

  • provide the Second Act Idea Finder and generate results;
  • deliver the Free Introductory Course;
  • process purchases;
  • provide digital downloads;
  • create and manage customer accounts;
  • send transaction confirmations;
  • provide customer support;
  • answer questions;
  • send requested resources;
  • communicate about Your Second Act™ products and services;
  • send marketing emails where permitted;
  • personalize or improve website experiences;
  • analyze website and campaign performance;
  • protect against fraud, misuse, and security threats;
  • maintain business records;
  • enforce our Terms & Conditions; and
  • comply with applicable legal obligations.

We will not use personal information for purposes that are materially inconsistent with this Privacy Policy without providing any notice or consent required by applicable law.

6. Email Communications

If you request a resource, register for a course, complete a lead-generation form, subscribe to communications, or otherwise consent to receive marketing email, we may send educational and promotional communications relating to Your Second Act™.

You can unsubscribe from marketing emails at any time by using the unsubscribe link included in the message.

You may still receive transactional or service-related communications, such as purchase receipts, account messages, download information, or responses to support requests.

7. How We Share Information

We may share information with service providers that assist us in operating the business.

These may include providers of:

  • website hosting;
  • WordPress and e-commerce functionality;
  • payment processing;
  • email delivery and marketing;
  • online course delivery;
  • analytics;
  • advertising and campaign measurement;
  • cloud storage;
  • website security;
  • customer support; and
  • other technology or professional services.

These providers may process information on our behalf or according to their own applicable terms and privacy obligations.

We may also disclose information:

  • when required by law;
  • in response to valid legal process;
  • to protect our rights, users, or systems;
  • to investigate fraud or security incidents; or
  • as part of a merger, acquisition, sale, restructuring, or transfer of business assets.

8. Advertising and Analytics

We may use analytics and advertising technologies to understand how visitors find and use our website and to measure advertising performance.

Depending on the tools enabled on the website, certain device identifiers, cookie information, website activity, or similar data may be shared with analytics or advertising partners.

We do not sell your name, email address, or payment information for monetary compensation.

Some privacy laws may define certain advertising-related disclosures more broadly as “sharing,” “sale,” or targeted advertising. Where those laws apply, we will provide any rights or choices required by applicable law.

9. Data Retention

We retain personal information for as long as reasonably necessary for the purposes for which it was collected, including:

  • providing products and services;
  • maintaining customer and transaction records;
  • complying with tax, accounting, or legal obligations;
  • resolving disputes;
  • enforcing agreements; and
  • protecting our business.

Different categories of information may be retained for different periods.

10. Data Security

We use reasonable administrative, technical, and organizational measures designed to protect personal information.

However, no website, database, internet transmission, or electronic storage method can be guaranteed to be completely secure.

You are responsible for protecting any passwords or account credentials associated with your use of the website.

11. Your Privacy Choices and Rights

Depending on where you live and the laws that apply, you may have rights concerning your personal information, which may include the right to:

  • request access to certain personal information;
  • request correction of inaccurate information;
  • request deletion of certain information;
  • withdraw consent where processing is based on consent;
  • object to or restrict certain processing;
  • opt out of marketing communications; or
  • exercise other rights provided by applicable privacy law.

These rights are not absolute and may be subject to legal exceptions.

To submit a privacy request, email:

[email protected]

Please include enough information for us to understand and reasonably verify your request.

We will respond as required by applicable law.

12. Children's Privacy

Your Second Act™ is designed primarily for adults and is not directed to children under 13.

We do not knowingly collect personal information online from children under 13.

If we learn that such information has been collected without appropriate authorization, we will take reasonable steps to delete it.

13. Third-Party Websites and Services

Our website may contain links to websites or services operated by third parties.

We are not responsible for the privacy practices of independent third parties.

We encourage you to review their privacy policies before providing personal information.

14. International Visitors

Your Second Act™ is operated from the United States.

If you access the website from another country, your information may be processed in the United States or other locations where our service providers operate.

Where applicable law grants additional privacy rights, we will honor those rights as required.

15. Changes to This Privacy Policy

We may update this Privacy Policy as our business, website, technology, or legal obligations change.

The updated version will be posted on this page with a revised effective date.

We encourage you to review this policy periodically.

16. Contact Us

Questions, privacy requests, or concerns may be directed to:

Your Second Act™
Operated by Sunflower Creatives
Email: [email protected]
Website: YourSecondAct.ai

Business mailing address: [INSERT BUSINESS MAILING ADDRESS]